Stop Chasing the Horizon: How 'The Gap and The Gain' Can Change Your Life

Have you ever reached a goal, only to find yourself immediately focusing on the next one? If so, you’re living in 'the gap'—the endless chase after an ideal that always seems just out of reach. In 10x is Easier Than 2x, Dan Sullivan and Dr. Benjamin Hardy offer a liberating alternative: measure your progress by how far you’ve come, not how far you have left to go. This simple shift can transform your confidence, motivation, and happiness.

The Trap of the Gap
When you measure yourself against an ideal, you set yourself up for frustration and self-doubt. The ideal is a moving target—it grows as you do. Living in the gap means never feeling enough, no matter how much you achieve. This mindset is common among high achievers, but it’s also a recipe for burnout and anxiety.

The Power of the Gain
Instead, focus on the gain: the distance you’ve traveled, the challenges you’ve overcome, the strengths you’ve developed. This practice builds gratitude and self-compassion, fueling the confidence to take bigger leaps in the future. Research shows that people who regularly reflect on their progress are more resilient, creative, and successful.

How to Practice the Gain
1. Daily Reflection: At the end of each day, write down three gains you made.
2. Share Your Wins: Celebrate progress with your team, family, or friends.
3. Reframe Setbacks: Look for the lessons and growth in every challenge.

The Confidence Loop
When you live in the gain, you build a positive feedback loop: progress fuels confidence, confidence fuels action, and action creates more progress. This is the mindset that makes 10x growth not only possible, but joyful.
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