Our brains are wired to find patterns and make sense of the world, but this remarkable ability also leads us astray. We often see connections in random data, a bias that fuels superstition and error.
Confirmation bias further complicates matters by causing us to seek and accept information that supports our pre-existing beliefs while dismissing contradictory evidence.
Social conformity and availability heuristics also shape perceptions, reinforcing group beliefs and skewing interpretations.
The scientific method offers a powerful antidote: systematic testing, controls, blinding, and replication help counteract natural biases.
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