Built to Last for Everyone: How Timeless Business Lessons Apply to Your Life

Applying the Wisdom of Visionary Companies to Your Career, Family, and Community

What if the secrets to building a legendary company could help you build a legendary life? In Built to Last, Jim Collins and Jerry Porras uncover the timeless principles that drive enduring success—not just in business, but in any endeavor. These lessons are universal, and anyone can use them to create something that lasts.

Start with core values. Define what matters most to you, and let those values guide your decisions, relationships, and actions. Set bold, audacious goals that inspire you to stretch beyond your comfort zone. Embrace failure as a teacher, learning from every setback and using each lesson to get better. Build a culture of belonging in your family, team, or community—celebrating traditions, supporting each other, and welcoming new members with open arms.

By applying these principles, you can build a legacy that endures—whether you’re leading a company, raising children, or working for a cause you believe in. The journey is ongoing, and each step brings new opportunities to learn, grow, and inspire others. Remember: greatness is not a moment, but a way of being. Build clocks, not just timepieces.

References: Built to Last by Jim Collins & Jerry Porras; Readingraphics; Runn.io; Summary.com.