What You Didn’t Know About the Hidden Forces Behind Your Feed
- Algorithms are ancient. Long before computers, ancient civilizations used step-by-step procedures to solve problems—proof that our quest to automate decisions is as old as writing itself.
- Your feed is optimized for profit, not pleasure. The shift from chronological to algorithmic feeds was driven by the promise of engagement and advertising revenue, not user happiness.
- Physical spaces are built for the feed. Cafés, shops, and even city parks are now designed to be 'Instagrammable,' prioritizing digital shareability over local authenticity.
- Viral trends are algorithmic accidents. Many products and memes go viral not because of quality, but because they fit the patterns algorithms are programmed to amplify.
- Algorithms can cause anxiety. The pressure to please the feed leads to 'algorithmic anxiety,' as creators and users adapt to ever-shifting rules.
- Western tech companies control the global feed. Most major recommendation engines are built and managed in Silicon Valley, reflecting their creators’ biases and priorities.
- Resistance is possible. From transparency laws to grassroots curation, people are finding ways to push back, reclaiming agency and authenticity in a world of invisible hands.
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