
From Skeptic to Believer: How ‘Getting Naked’ Transformed My Client Relationships
A personal journey from doubt to deep trust through embracing naked service principles.
The Doubts and Fears
Initially, I believed vulnerability was a weakness. The idea of exposing my mistakes or admitting ignorance felt risky and uncomfortable. Like many, I feared losing clients or damaging my professional image.
The Turning Point
After reading Getting Naked, I decided to experiment with radical honesty. I started asking more questions, admitting when I didn’t know something, and sharing insights freely without expecting immediate returns.
Celebrating Mistakes
One memorable moment was admitting a mistake in a project analysis. Instead of judgment, the client appreciated the honesty and collaborative problem-solving that followed.
Building a New Culture
These changes extended to my team, where open feedback and vulnerability became norms, improving morale and performance.
The Rewards
Today, my client relationships are stronger, pricing conversations are easier, and I find greater fulfillment in my work.
This journey shows that getting naked is not just brave—it’s transformative.
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