What makes a team truly elite? Brad Jacobs believes it’s not about credentials, but about character. In his companies, every hire must demonstrate intelligence, hunger, integrity, and collegiality—the four pillars that drive lasting success.
Rigorous Hiring: Beyond the Resume
Key candidates go through seven or more interviews, detailed questionnaires, and peer reviews. The process is designed to assess not just skills, but cultural alignment. Jacobs would rather leave a seat empty than fill it with the wrong person.
Motivation and Retention: Investing in People
Top performers are 'overpaid'—not just with salary, but with equity and role-specific rewards. Feedback flows freely, and exits are handled with kindness, preserving relationships and reputation.
Culture: Where A-Players Thrive
In this environment, great hires elevate the whole team. Mistakes are learning opportunities, and everyone knows their contribution matters. The result is a company where people are motivated, engaged, and committed to excellence.
For more on building elite teams, see the full book and reviews at Daniel Scrivner, SoBrief, and BeFreed.ai. 1 3 4
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