From Classroom to Boardroom: How 'Made to Stick' Transforms Teaching and Leadership

Engaging Students with Concrete Examples

Teachers face the challenge of making abstract concepts tangible. Using sensory details and analogies, like blocks for subtraction or comparing fruits, helps students build schemas and retain knowledge. Stories of perseverance and creativity inspire learners to overcome challenges.

Building Credibility and Trust in Leadership

Leaders gain buy-in by sharing relatable stories and testable credentials. The Sinatra Test—demonstrating success with one example—builds trust. Emotional connection fosters loyalty and motivation.

Overcoming Communication Barriers

Jargon and complexity alienate audiences. Leaders and educators must transform ideas using simplicity and storytelling to bridge gaps and ensure understanding.

Inspiring Action Through Emotion and Story

Emotional appeals and narratives engage hearts and minds, driving commitment and change. Stories simulate real situations, preparing teams and students for challenges.

Conclusion: Empowering Change with Sticky Ideas

By applying the principles of