Can the rules of the game change the game itself? Absolutely. Purposeful Business: How to Rediscover Purpose and Prosperity in the Modern Corporation reveals that legal and financial reforms are the keys to a new era of business—one where purpose and profit go hand in hand.
Across the globe, lawmakers are enacting benefit corporation statutes, requiring directors to balance profit with public purpose. These laws empower companies to pursue long-term goals, invest in communities, and protect the environment. Fiduciary duty reforms are making it clear: directors must consider all stakeholders, not just shareholders.
Finance is evolving too. Patient capital—long-term, purpose-aligned investment—is outperforming short-term speculation. Tax incentives and integrated reporting are encouraging companies to measure and manage all forms of capital: human, social, natural, and financial. The result is a more resilient, innovative, and sustainable business ecosystem.
Public-private partnerships are another pillar of this transformation. By combining the resources and expertise of business and government, these collaborations are tackling challenges that neither sector can solve alone—from infrastructure to climate change to public health.
The blueprint for a better business world is taking shape. With the right laws, policies, and financial tools, purposeful business can become the norm, not the exception.
References: Policy & Practice for Purposeful Business; Purpose in Business Review; Purposeful Business: How to Rediscover Purpose and Prosperity in the Modern Corporation.
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