The Places That Power Your Potential: How to Find (or Create) Your Career Launchpad

Why Where You Are Matters More Than You Think

It’s easy to think that you need to move to Silicon Valley, New York, or some exotic city to find your big break. But Ken Coleman’s The Proximity Principle flips this idea on its head: opportunity often starts in your own backyard. The so-called ‘Law of the Zip Code’ says that most career breakthroughs happen locally, through connections and environments that foster growth. But as the world shifts, your launchpad might just be a Zoom room or an online community.



The key is to be intentional. Seek out places where learning, practice, and performance happen. Volunteer at industry events, attend workshops, or join virtual masterminds. As you evolve, so should your places—move from learning spaces to performance stages, from local meetups to global communities. The environment you choose will shape your growth, visibility, and ultimately, your opportunities. Don’t wait for the perfect place—create it by showing up, contributing, and connecting. [[0]](#__0) [[3]](#__3)