Stop Being Busy, Start Being Remarkable: The Productivity Myth Exposed

Every entrepreneur has felt the pressure to do more: more clients, more services, more hours. But what if the secret to success isn’t about working harder, but about working smarter? The Pumpkin Plan shatters the productivity myth, revealing that the most successful businesses are those that focus relentlessly on what matters most and ruthlessly eliminate everything else.

Busywork is the enemy of greatness. Too many business owners spend their days juggling low-value tasks, serving clients who drain their energy, and putting out fires. The result is burnout, stagnation, and a business that never quite reaches its potential. The Pumpkin Plan offers a different path: identify your top clients—the ones who value your work, pay well, and bring out your best—and make them the center of your business universe.

Once you’ve found your giants, it’s time to prune. Say no to clients and projects that don’t fit your sweet spot. Cut unnecessary expenses, automate repetitive tasks, and delegate everything that isn’t your core genius. The book’s stories are filled with entrepreneurs who found freedom and growth not by doing more, but by doing less—and doing it better.

Systematization is the final piece of the puzzle. By creating repeatable processes, you ensure that every client receives the same high level of care, and you free yourself to focus on innovation and growth. Productivity isn’t about filling every minute; it’s about making every minute count.

If you’re ready to break free from the cycle of busyness and build a business that’s truly remarkable, The Pumpkin Plan is your roadmap. Focus, prune, systematize—and watch your giant pumpkin grow. 1 4