
Ben Carlson
A clear, practical guide that champions simplicity and discipline over complexity in successful long-term investing.
Ben Carlson has managed portfolios for both individual and institutional investors, giving him a broad perspective on investing.
Section 1
9 Sections
Imagine standing at the edge of a vast forest filled with countless paths, some winding and complex, others direct and clear. This forest represents the world of investing, where the choices can overwhelm even the most diligent traveler. Yet, the secret to reaching your destination safely and successfully lies not in navigating every twist and turn but in choosing the simplest, most straightforward path.
In today's world, we are bombarded with an endless stream of financial news, market updates, and investment advice. Smartphones deliver real-time stock prices, analysts predict market crashes, and social media buzzes with hot tips. But this flood of information, instead of empowering us, often leads to paralysis or rash decisions.
Consider the example of an investor who, overwhelmed by daily market fluctuations, sells their portfolio after a significant drop, only to miss the subsequent recovery. This behavior, driven by fear and noise, contrasts sharply with the investor who patiently holds steady, allowing time and compound interest to work their magic.
One striking insight is that complex investment products and strategies often carry hidden costs and risks. The more complicated the approach, the higher the chance of mistakes, misunderstandings, or emotional breakdowns. In contrast, simple portfolios—diversified across broad asset classes and managed with discipline—have consistently performed well over time.
As you embark on your investment journey, remember this: clarity, discipline, and simplicity will guide you through the forest with confidence. The path may not always be the most exciting, but it is the one that leads to lasting success. And this understanding sets the stage for our next exploration—how human behavior shapes our financial decisions and often stands as the greatest challenge to our wealth-building efforts.
8 more insights available in app
Unlock all 9 sections, 9 insights, full audio, and interactive mind map in the SnapBooks app.
Discover how embracing simplicity can transform your investment results and protect you from costly mistakes.
Read articleHow emotional intelligence can save your portfolio from the devastating effects of fear and greed.
Read article
Dave Ramsey

Chris Hogan

Vivian Tu

Thomas J. Stanley, Ph.D. and William D. Danko, Ph.D.