
Nick Maggiulli
A data-backed, practical guide to saving and investing consistently to build lasting wealth and financial freedom.
Nick Maggiulli’s 'Just Keep Buying' is inspired by a simple mantra adapted from a YouTube creator's advice: 'Just Keep Uploading.'
1 more facts available in the app
Section 1
9 Sections
When we embark on the journey to build wealth, it’s natural to wonder where to begin. Should you obsess over the perfect investment portfolio, or should you simply save more? This question is answered elegantly by understanding the Save-Invest continuum, a concept that reveals how your financial priorities should evolve as your wealth grows.
Imagine a young professional with $1,000 invested who earns 10% annually. That’s only $100 in gains per year. Yet, if they save an additional $100 monthly, they add $1,200 a year—twelve times more than their investment returns. It’s clear where their focus should lie.
Contrast this with someone who has amassed $10 million. A 10% market drop means a $1 million loss, a staggering amount that dwarfs typical annual savings. For this individual, investment decisions and risk management become paramount.
Moreover, your perception of wealth is relative. A young person earning a solid income may feel poor compared to their future self or peers, influencing their financial behavior. This relative perspective shapes how aggressively they save or invest.
Understanding this continuum helps you allocate your efforts wisely. If you’re starting out, focus on increasing your savings rate, developing your career, and growing your income. As your nest egg grows, gradually shift your attention to optimizing your investment strategy, managing risk, and tax efficiency.
This foundational insight sets the stage for the rest of our exploration into saving and investing. With this clarity, you can now move confidently towards learning how much you should save and how to do it effectively.
9 more insights available in app
Unlock all 9 sections, 10 insights, full audio, and interactive mind map in the SnapBooks app.
Unlock the secret to financial freedom by embracing consistency over perfection in your money habits.
Read articleDiscover practical strategies to control spending increases and secure your dream retirement.
Read article
Dave Ramsey

Chris Hogan

Vivian Tu

Thomas J. Stanley, Ph.D. and William D. Danko, Ph.D.