
Ajay Agrawal, Joshua Gans, Avi Goldfarb
A clear, practical guide to understanding AI as a prediction technology and its transformative impact on business and society.
The book was inspired by the authors' work at the Creative Destruction Lab, which became the world's largest AI-focused startup accelerator.
Section 1
9 Sections
Let us begin with a gentle breath and a curious mind. Imagine the world not as a place of rigid certainty, but as a landscape of mysteries, each waiting to be unraveled by a gentle touch of insight. This is where artificial intelligence, as explored in the first pages of our journey, reveals its quiet magic—not as a force that knows everything, but as a humble yet powerful tool that fills in the gaps of our knowledge.
Picture a child’s voice echoing from another room, asking, 'What’s the capital of Delaware?' Before you can even begin to search your memory, a small, calm voice—Alexa—replies, 'The capital of Delaware is Dover.' This is not intelligence as we once imagined it, but prediction at its finest: turning sound waves into meaning, then into knowledge. In everyday life, these moments of prediction are everywhere, so seamless that we forget to marvel at them.
Consider the translation of a beautiful line from a classic novel. One day, a translation app stumbles through the words, producing awkward, clunky sentences. The next day, as if by magic, the same app delivers a fluid, almost poetic translation. What changed overnight? Not the data, but the prediction engine behind the scenes.
Even in the world of finance, prediction quietly shapes our experience. A credit card company, once reliant on slow, human investigation, now detects fraud before you even notice. It learns your habits, predicts what is normal, and gently shields you from harm. These are not the grand, sentient robots of science fiction, but rather, tools that make our lives safer, easier, and more connected.
And so, as we begin this journey, remember:
Let us now wander deeper, to explore how this magic of prediction touches not just our lives, but the very heart of how we make decisions…
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Discover how the simple act of prediction is quietly reinventing the workplace and empowering human creativity.
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