
Neil Postman
A profound critique of how technology dominates and reshapes culture, urging critical awareness and resistance.
Neil Postman was awarded the George Orwell Award for Clarity in Language in 1987.
Section 1
10 Sections
As we begin this journey through the intricate relationship between technology and culture, let us first reflect on an ancient tale that holds timeless wisdom. In a distant land of Upper Egypt, a king named Thamus received a visit from Theuth, the god of invention. Theuth proudly presented his new creation: writing. He claimed it would enhance memory and wisdom for all Egyptians. But Thamus, wise and discerning, saw beyond the surface. He warned that writing would actually weaken memory, causing people to rely on external marks rather than their own minds. Moreover, it would create a false reputation for wisdom, where knowledge is mistaken for true understanding.
Throughout history, each new technology has reshaped the landscape of human thought and social organization. Writing changed what it meant to remember and to be wise. The printing press later transformed the dissemination of knowledge, and modern technologies continue this pattern.
Consider the example of television, which reshapes public discourse by emphasizing imagery and immediacy, challenging the printed word's logic and sequence. Or the computer, which presents the world as data, influencing how we perceive reality and ourselves. These shifts are subtle but profound, changing not only what we do but what we consider possible, true, or valuable.
The story of Thamus also warns us about knowledge monopolies. Those who master new technologies often gain power and prestige, creating divides between 'winners' and 'losers' in society. This dynamic continues today, as access to and control over digital technologies influence social status and opportunity.
Yet, it is important to balance skepticism with appreciation. While we must be wary of technology's costs, we should also recognize its benefits—longer life, faster communication, and expanded creativity.
As we transition from this foundational insight, we will explore how cultures have historically integrated or been transformed by their technologies, setting the stage for the rise of technocracies and eventually technopolies.
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