
Ty Tashiro
A science-based guide to making smarter partner choices and building enduring, satisfying romantic relationships.
Only about 30% of couples find enduring love according to research.
2 more facts available in the app
Section 1
8 Sections
Imagine a chilly winter day, where two people step out into the biting wind, their breaths visible in the cold air. This scene is not just a setting for romance but a metaphor for the intricate dance of love itself. Love, as it turns out, is not a simple emotion; it is a complex blend of two essential ingredients: liking and lust.
Liking is the foundation built in childhood friendships—kindness, fairness, and loyalty are its pillars. These qualities foster trust and emotional safety, the bedrock of deep, enduring connections. Lust, on the other hand, is the fiery spark ignited in adolescence, a biological drive that fuels passion and desire. It is the butterflies in the stomach, the racing heart, the intoxicating rush that draws us toward another.
Yet, as natural as lust feels, it is ephemeral. Studies reveal that lust diminishes at a rate of about 8% per year, while liking wanes more gently at 3%. This disparity explains why the initial fire of passion often cools, but the warmth of affection can endure.
Consider the story of a young man grappling with anxiety who meets a woman in a bookstore. Their connection blossoms quickly, fueled by shared interests and mutual respect. Despite a clumsy moment in a coffee shop, their bond deepens, demonstrating how liking provides resilience when lust alone might falter. Their eventual kiss, tender and deliberate, symbolizes the merging of liking and lust into love.
However, this blend is delicate. Cultural narratives often emphasize the magic of lust and destiny, overshadowing the quieter, steadier force of liking. Fairy tales and media portray love as instantaneous and everlasting, yet science shows that sustaining love requires more than enchantment—it demands kindness, fairness, and loyalty.
Marriages frequently begin in a blissful honeymoon phase, with satisfaction soaring high. But as years pass, satisfaction often declines, with significant drops around years two to seven. By the seventh year, many couples find themselves below average in happiness, and ultimately, about 60% face divorce or permanent separation.
As we journey through this audiobook, we will explore how to harness this knowledge to make wiser choices in love, balancing the intoxicating allure of lust with the steadfast foundation of liking. This first insight sets the stage for a deeper dive into the science behind happily ever after.
Next, we will uncover why, despite our desires, we are granted only three wishes in love and how to use them wisely to find a partner who truly fits.
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Unlock all 8 sections, 9 insights, full audio, and interactive mind map in the SnapBooks app.
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